We’re more than a market—we’re your
neighbors.

As a local, women-owned business, we’re committed to offering fresh, high-quality products with a personal touch. Whether you’re picking up everyday essentials or exploring new flavors, we’re here to provide a healthier, more connected grocery experience—where everyone knows your name and your needs matter. Our Promise: Healthy, whole foods without the biometric data collection.

A Market for Everyone

Gluten-Free, Vegan, & Allergen Free Alternatives

We proudly carry SRSLY bread, Gluten-free baking alternatives from Bob’s Red Mill, allergen-free & vegan goodies, along with vegan cheeses and dairy-free alternatives .

Local Products

Find your favorite Nor Cal brands like Clover, Straus, Petaluma farms as well as super local products made right here in Berkeley and Oakland.

International Foods and Fine Products

Find a variety of Turkish, Italian, French, Brazilian and other hard to find items like Bulgar wheat, Turkish Halva, Calabrian chili infused olive oil, Cassava flours and many more.

Everyday healthy basics

We carry organic basics from the Natural Value brand that won’t break the bank. We also carry many non-organic value-focused products that use natural and healthy ingredients.

Fresh Organic Produce

We source from Earl’s Organics, the premier organic produce distributer in the Bay Area. Earl’s has spent decades building relationships with local california organic farms, and we bring the fruit of their labor direct to you!

Brazilian Hot Food Counter and lounge area

Enjoy the unique and delicious food of our in-house counter service restaurant, Casa do Petisco.

Keep Up with Events, Promotions, and New Product Launches

Join Our Loyalty Program

Ask an associate how to join our virtual punch card system to unlock deals!